Macy's Idiotic Return Policy, and a Victory

My new purchase, a coat from Macy's by ACTUALLY GOING TO A STORE, turns out to be incredibly badly designed.  The pockets have horizontal zippers and every time I reach in, they scrape my hands.  It's going back.
Except, nowhere on the website do I see how to return this via UPS.  A call to customer disservice explains that IF YOU BUY AN ITEM IN A STORE, YOU MUST RETURN IT TO A STORE.  It is 2012.  People are busy, and even if I had all the time in the world, why would I want to waste gas to travel to a store when I can simply put the coat in a box and have it shipped from my doorstep?
After several calls with Grace, the poor woman whose job it is to explain this idiotic policy, I have been given special permission to return it to the store where it was purchased, via UPS.
It would seem this policy is designed :

• to discourage people from actually returning unwanted items
• to discriminate against poor people, who need the money and will put up with stupid policy and
• to encourage wasteful use of fossil fuel for people to drive to stores
• and to make sure that customers like me will never, ever shop in a Macy's store again!